The Rise of Vertical CRMs: Should You Specialize?

Explore the benefits and challenges of vertical versus generalist CRMs to determine which is best suited for your business needs.

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The Fundraising Effectiveness Project’s Q1 2023 report suggests a decline of 3.8% in donors year-over-year. Unfortunately, for nonprofits that require donors to thrive, this is far from ideal. Lower donor participation and retention were key...