Why UX/UI design is critical to software success

The first impression determines the future of a product. When a user first visits a website or opens an app, their instant opinion will largely influence future behavior. A logical, clear and pleasant...

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If you are in the SaaS industry and not already tracking metrics – you should be! In this blog post we are keeping things very simple, providing readers with a glossary of definitions for the key SaaS metrics. If you have any suggestions or...

Person typing on a laptop with the words 'customer relationship management.'

It seems like every day, there’s some new something — some new tool or solution that’s supposed to make business leaders’ jobs easier, more productive, more fill-in-the-blank. And along the way, some tools have actually proven their worth, while...